GreenSky® Pro
GreenSky® Pro was a GreenSky’s direct to consumer initiative that sought to connect home improvement borrowers with best-in-class contractors and experts.
Product Strategy, Art Direction, UX Design & UI Design Lead
Responsive Web
Background
GreenSky is a technology company that facilitates home improvement loans by providing contractors and other merchants the ability to offer financing to their customers. GreenSky Pro flipped that business model on its head by creating an end to end home improvement marketplace in which consumers search for local pros that offer financing products. (Think Thumbtack + loans).
I was hired to design a consumer friendly product within a company that up until this point functioned exclusively as B2B.
Competitive Analysis
A look at technology driven home improvement and loan products on the market.
Mood Board
User Flow
Wireframes
Homescreen
Questionnaire & Pro Match
Deeper Dive Info Pages
Outcome
More Details Coming Soon…